Skip to content

The Patron Saint of Superheroes

Chris Gavaler Explores the Multiverse of Comics, Pop Culture, and Politics

Tag Archives: Michael Keaton

marvel logos

Is Marvel Entertainment evil?

I compiled commentary from twelve experts, and the results are not good for superhero fans.

“I’m not going to head off and do a Marvel film,” director Peter Jackson said on the eve of his Hobbit 3 release. “I don’t really like the Hollywood blockbuster bandwagon that exists right now. The industry and the advent of all the technology, has kind of lost its way. It’s become very franchise driven and superhero driven.”

Since Jackson’s Lord of the Rings marked that technology advent, and since Jackson made all six of the Tolkien franchise films, that leaves superheroes as his only objection. He doesn’t like them. Or at least he doesn’t like Marvel—which, despite Warner Bros’ best efforts, is the same thing.

Even Marvel’s own Iron Man Robert Downey, Jr. is sees the rust: “Honestly, the whole thing is just showing the beginning signs of fraying around the edges. It’s a little bit old. Last summer there were five or seven different ones out.”

Actually, there were only four superhero movies last summer, and though Marvel Entertainment produced only two (Captain America, Guardians of the Galaxy), the Marvel logo appeared at the start of the last X-Men and Spider-Man installments too. But you can’t blame Downey’s miscount. New York Times film critic A. O. Scott expressed a similar opinion after seeing Downey in The Avengers two year earlier: “the genre, though it is still in a period of commercial ascendancy, has also entered a phase of imaginative decadence.”

Alan Moore’s review was even more apocalyptic: “I think it’s a rather alarming sign if we’ve got audiences of adults going to see the Avengers movie and delighting in concepts and characters meant to entertain the 12-year-old boys of the 1950s.” Even The Avengers own director Joss Whedon acknowledges that audiences are tired of at least some aspects of the formula: “People have made it very clear that they are fed up with movies where entire cities are destroyed, and then we celebrate.”

And yet when a director attempts to shake-up the formula, Marvel fires them. Marvel’s Ant-Man went into production only because of Edgar Wright’s involvement, but when Marvel wasn’t happy with his last script, they rewrote it without his input, followed by a joint announcement that Wright was leaving “due to differences in their visions of the film.” Wright joined axed Marvel directors Kenneth Branaugh, Joe Johnston, and Patty Jenkins (as well as axed actors Edward Norton and Terrance Howard), all victims of similar differences in vision.

Is this the same risk-taking Marvel that hired Ang Lee to make his idiosyncratic Hulk? Is this the same Marvel that hired drug-addict Robert Downey, Jr. after Downey couldn’t stay clean long enough to complete a season of Alley McBeal? Is this the same Marvel that hired the iconoclastic Joss Whedon after his Buffy empire expired, his Firefly franchise flopped, and his Wonder Woman script never even made it into Development Hell?

Actually, it’s not.

Kim Masters and Borys Kit of The Hollywood Reporter explain:  “Marvel and Wright were different entities when they began their relationship. Marvel was an upstart, independent and feisty as it began building the Marvel Studios brand.”

marvel logo 80s

The Marvel I grew up reading, Marvel Comics Group, hasn’t been around since 1986, when its parent company, Marvel Entertainment Group, was sold to New World Entertainment. Technically, Marvel Comics (AKA Atlas Comics, AKA Timely Comics) ceased to exist in 1968 when owner Martin Goodman sold his company to Perfect Film and Chemical Corporation. The corporate juggling is hard to follow, but that next Marvel was sold to MacAndrews Group in 1989, and then, as part of a bankruptcy deal, to Toy Biz in 1997, where it became Marvel Enterprises, before changing its name to Marvel Entertainment in 2005 when it created Marvel Studios, before sold to Disney in 2009.

marvel studios

The real question is: at what point did Hydra infiltrate it?

I would like to report that the nefarious forces of evil have seized only Marvel’s movie-making branches, leaving its financially infinitesimal world of comic books to wallow in benign neglect. But that’s not the case.

Marvel comics writer Chris Claremont, renown for his 16-year run on The Uncanny X-Men, is currently hampered in his Nightcrawler scripting because he and everyone else writing X-Men titles are forbidden to create new characters.  “Well,” he asked, “who owns them?” Fox does. Which means any new character Claremont creates becomes the film property of a Marvel Entertainment rival. “There will be no X-Men merchandising for the foreseeable future because, why promote Fox material?”

That’s also why Marvel cancelled The Fantastic Four. Those film rights are owned by Fox too, with a reboot out next August. Why should the parent company allow one of its micro-branches to promote another studio’s movie? Well, for one, The Fantastic Four was the title that launched the Marvel superhero pantheon and its subsequent comics empire in 1961.  Surely even a profits-blinded mega-corporation can recognize the historical significance?

Like I said: Hydra.

This is what drove former Marvel creator Paul Jenkins to the independent Boom! Studios: “It bugs me that the creators were a primary focus when the mainstream publishers needed them, and now that the corporations are driving the boat, creative decisions are being made once again by shareholders.” Former Marvel editor-in-chief Roy Thomas agrees: “There is a sense of loss because the tail is now wagging the dog.”

Compare that to Fantagraphics editor Garry Groth: “I think it’s a publisher’s obligation to take risks; I could probably publish safe, respectable ‘literary’ comics or solid, ‘good,’ uncontroversial comics for the rest of my life. I think it’s important, personally and professionally, to occasionally get outside your comfort zone.”

Marvel Entertainment is all about comfort zones. Even for its actors. “It’s all set up now so that you’re weirdly kind of safe,” says former Batman star Michael Keaton. “Once you get in those suits, they really know what to do with you. It was hard then; it ain’t that hard now.” New York Times’ Alex Pappademas is “old enough to remember when Warner Brothers entrusted the 1989 Batman and its sequel to Tim Burton, and how bizarre that decision seemed at the time, and how Burton ended up making one deeply and fascinatingly Tim Burton-ish movie that happened to be about Batman (played by the equally unlikely Michael Keaton, still the only screen Bruce Wayne who seemed like a guy with a dark secret).”

That’s the same Michael Keaton that just rode Birdman to the Oscars. How soon till Marvel’s Agents of H.Y.D.R.A. overwhelm that corner of Hollywood?

birdman

As Jack Black sang at the Oscars ceremony: “Opening with lots of zeroes, all we get are superheroes: Superman, Spider-Man, Batman, Jediman, Sequelman, Prequelman – formulaic scripts!”

Tags: , , , , , , , , ,

“The trend in uniform design is more toward making costumes for superheroes than uniforms for athletes.”

That’s ESPN reporter Paul Lukas. He’s also the editor of Uni-Watch.com. A website devoted not to sport teams but their uniforms. Lukas is not a fan of U of Maryland’s new string of high fashion helmets and jerseys. Under Armour (they’re designing all of Maryland’s varsity uniforms) is championing the new menswear trend of garishly bright colors.

But it’s not new for comic books. Joe Shuster’s Superman made the first superheroic fashion statement seventy years ago. And comic book heroes are still working the runways.

George Perez and Jesus Merino just retailored the Man of Steel’s skintight threads with a Kryptonian armor design (the red briefs have, mysteriously, vanished). And Sara Pichelli stitched a sassy new suit for Ultimate Spider-Man (the black and red is almost as bold as the brown skin underneath it).

In Hollywood, superhero costume design is its own industry. Look at just this year’s super fashion:

Designer Anna B. Sheppard trashed the spandex and went with a looser fitting cut for Captain America. The leather straps and metal buckles say “1940’s.”

Alexandra Byrne was thinking “ancient modernism” for Thor. The biggest challenge was the cape, which had to merge “completely believable” with the “sublimely magical.”

Ngila Dickson abandoned real-world fabrics. The Green Lantern costume is entirely motion-captured computer graphics.

David E. Kelley recently shot a Wonder Woman pilot for NBC, but his Amazon’s costume make-over didn’t make it into the fall line-up. Despite all the film fashion fun, the only superhero costumes on TV are on ESPN. Primetime heroes won’t touch them.

Syfy’s Alphas launched last summer. The team of superpowered government agents fight evil mutants in their street clothes. There’s not as much as a logo on their lapels.

Across the Atlantic, the BBC’s Misfits sport matching orange jumpsuits, but only because the characters are juvenile offenders clocking community service hours.

NBC’s Heroes solidified the trend in 2006, but it was the CW’s 2001 Superboy adaptation, Smallville, that first scissorsed the costume off a superhero.

The 1993 Lois and Clark, the 1988 Superboy, and the 1990 The Flash series all still featured their hero’s iconic wardrobes. Which was part of the problem.

“The appearance of realism in a super-hero costume,” explains Michael Chabon, “made from real materials is generally recognized to be difficult to pull off.” In fact, he goes on, it’s “hopeless” because the true superhero costume exists only on paper.

This is most obviously and hilariously true in the earliest attempts to move superheroes from comic books to screen. If you don’t admire Anna B. Sheppard’s Captain America, take a look at the 1944 film serial.

Adam West’s Batman could get away with leotarded camp in the 60’s. William Katt’s Greatest American Hero still could fifteen years later. The goofiness of their costumes was part of the appeal. But Tim Burton raised the bar with Batman in 1989. Low-budget leotards no longer cut it. Michael Keaton in Bob Ringwood’s award-winning batsuit changed the playing field. The 2000 X-Men said it outright: leather is better.

At least on the big screen. Responding to the same challenge, TV designers opted for a simpler solution. If it’s hopeless, why try?

Stan Lee never liked costumes anyway. “I always felt if I had a superpower,” Lee says in Confessions of a Superhero, “there’s no way I would wear a costume. I’m a show-off; I’d want everybody to [know]–I wouldn’t wear a mask, conceal my identity. And I wouldn’t want to look like some idiot in a costume.”

When he and Jack Kirby posed their first superhero team on the cover of a Marvel comic book in 1961, the Fantastic Four were no more fashion forward than the Alphas. The Thing made his debut in a men’s clothing store (“I’m sorry, mister, I just don’t have anything big enough for a man your size!”). It’s not till issue three that Invisible Girl reveals her secret superpower:

“Susan! You designed a costume for yourself!”

“And for you, too! It’s time we all had some colorful costumes!”

But now the anti-fashion fashion is filtering back into comic books. When Grant Morrison and Rags Morales revamped Action Comics, they made the most radical costume choice imaginable: Superman in work boots, blue jeans, and a t-shirt. There’s still an ‘S’ on his chest and a cape on his back, but the iconic unitard of the original comic book superhero is gone.

These surface changes are more than just surface changes. In comic books, costume is character. A change in tights is a change in meaning. The spandex look has marked superheroes as exotic outsiders since the 30’s. They fight for humanity, but their second skins separate them. They remain alien and so alienated.

Or they did. When TV’s Alphas or Misfits or Heroes perform extraordinary abilities in ordinary clothes, they are also performing their humanity. They are just people. People with really freaky skill sets, but at their core (which is a product of their surface) they are human. While their big screen brothers want to remain larger than life, the 21st century TV superhero is dressed for small-scale integration. We all pull our pants on one leg at a time.

So if you’re a costume connoisseur, stick with college football.

Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , ,

%d bloggers like this: